It’s easy to get a guitar with a huge immediate sound, all volume and attack, but very little tone. All you need to do is make everything light, shave every brace down and the end result is a drum with strings on. Lots of people will be impressed, particularly at first hearing in limited situations like exhibitions and shops, but that doesn’t impress most professional players, and the guitars may not survive very long. I like to build guitars that will last. Sound great to start with, pure and balanced, but that can be worked hard, and will then open up and sing, not shout.